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Digital Marketing

Home / Archive by Category "Digital Marketing"

Category: Digital Marketing

B2B Sales Transformation through E-Commerce

 

 

In these extraordinary times where digital innovation advances to become the modern solution for sustainability and staying connected, more people are relying on e-commerce for convenient access to resources and essentials. This rapid calibration in technology makes stepping into digital retail a prudent and practical choice. Our recently concluded webinar on “The Modern Salesperson: Reimagine Your B2B Sales Process With Ecommerce” included some insightful tips from AFDigital’s CEO Robin Leonard and storeConnect’s CEO Mikel Lindsaar on how e-commerce can precede businesses to keep moving forward.

 

AFDigital took the opportunity to further upscale their digital services by successfully launching their storeConnect e-commerce store for consulting services amidst the height of COVID-19 last May. This particular move has paved the way for the company to maintain its operations and services at full scale despite the global pandemic.

 

storeConnect is a connected e-commerce platform that is suitable for both B2B and B2C and is 100% built on and hosted within Salesforce. The platform’s main philosophy is to leverage the power of Salesforce by integrating its features which includes a self-provisioning install process, customisable user interface, full CMS functionality, and utilisation of existing data and workflows. It’s also fully customisable enabling users to personalize their theme and import the store product themselves or have the option to choose a curated set-up package.

 

With its full Salesforce integration, all updates in an online store are done within Salesforce keeping all data and information properly streamlined making it convenient for a team to organize records with just a few clicks. Managing multiple price books to cater to various customers, brands, or region is also made easy as storeConnect allows multiple storefronts connected managed, and delivered, all from one system. A 24/7 system monitoring and support comes with every storeConnect installation which also includes an annual support solution to ensure the software version is always updated. One of the best things about its many attributes is the quick installation and rapid implementation of the platform allowing a smooth and efficient transition.

 

A number of technological advancements have recently emerged to defy the boundaries set about by the current events. These days, modern technology plays a big role in helping us get things done, disseminating information, and keeping us connected. The future of e-commerce is looking steady as it encompasses today’s era where our lifestyle is heavily influenced by digital transformation. 

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AFDigital Officially Datorama’s First-Ever Certified Partner in the Philippines

Furthering our dedication to give the best customer experience to our clients, AFDigital is pleased to announce that we have been appointed as the FIRST Datorama Certified Partner in the Philippines! This will enable us to help more organisations grow and evolve with marketing intelligence and analytics.

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AFDigital’s Pauline Pangan at the World Marketing Summit Philippines 2020

Technology has become intertwined with the everyday lives of humans, and organisations are now left with one question: how do they cope with the ever-growing expectations of this hyper-connected society?

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Marketing Cloud Release Highlights: Jan 2020

As part of Salesforce’s Spring ‘20 release, the Marketing Cloud update is PACKED with cool new tools and features that definitely make our lives as marketers easier. Marketing Cloud is the premier platform for delighting customers with 1:1 customer journeys. Here’s what’s new with Marketing Cloud and Social Studio:

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AFDigital’s Pauline Pangan’s Journey: Making an Impact in the Tech-Industry

Our founder Pauline Pangan sat down with Adobo Magazine and shared her inspiring story about founding AFDigital in 2011 to building it to the company it is today.

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AFDigital’s Tony Mann Featured on Formstack’s Partner Interview Series

AFDigital Engagement Manager, Tony Mann, sat down with Formstack’s VP of Partnerships Zak Pines for the Partner Interview Series.

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AFDigital appointed to the Salesforce Marketing Cloud Partner Advisory Board

We are proud to announce that AFDigital has been appointed to the “Software as a Service” giant’s Marketing Cloud Partner Advisory Board!

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Datorama Campfire 2019: All About Intelligent Marketing

Here’s the biggest challenge for marketers these days: the data source count is growing and reports could be overwhelming. The good news though is that there’s already a tool that addresses this challenge: Datorama, which we all saw in action during the AFDigital Campfire last November 14, 2019.

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AFDigital Successfully Holds First-Ever CSX Summit

The first-ever CSX Summit was held last month in Melbourne — and it was a definite success! In partnership with Salesforce, AFDigital hosted a fruitful morning filled with valuable learnings about how businesses can provide exceptional customer service and how a 1:1 relationship with the customer can make your company stand out in the experience economy. For those who missed it, we got you covered. Here are the highlights of the event.

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AFDigital’s Eventful Second Quarter, Team X Circle, and More in our October Newsletter!

AFDigital’s newsletter is back ⁠and packed with more news of how we’re getting bigger and better. We also look back at all the wonderful events we launched and were part of in the past quarter.

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Greeting everyone a happy new year! 🥳 2020 has Greeting everyone a happy new year! 🥳

2020 has been a rollercoaster ride for all of us — but as we start 2021, may this new year become an opening door for new opportunities, connections, and achievements. Last year, we helped our clients redefine their customer, partner and employee experiences even during unprecedented times and we look forward to helping more this year.

AFDigital is proud to announce our newest tagline: REDEFINE EXPERIENCE. Being a Multi-Cloud Salesforce Consulting Partner allows us to cater to your digital transformation needs which is why we wanted to focus on Redefining Experience for our clients, partners, and employees through technology.

#WeAreAFD
#RedefineExperience
Greeting everyone a happy new year! 🥳 2020 has Greeting everyone a happy new year! 🥳

2020 has been a rollercoaster ride for all of us — but as we start 2021, may this new year become an opening door for new opportunities, connections, and achievements. Last year, we helped our clients redefine their customer, partner and employee experiences even during unprecedented times and we look forward to helping more this year.

AFDigital is proud to announce our newest tagline: REDEFINE EXPERIENCE. Being a Multi-Cloud Salesforce Consulting Partner allows us to cater to your digital transformation needs which is why we wanted to focus on Redefining Experience for our clients, partners, and employees through technology.

#WeAreAFD
#RedefineExperience
AFDigital sends you the warmest holiday greetings! AFDigital sends you the warmest holiday greetings! 🎄💙

Our offices are officially shutting down for the holidays from the 24th of December onwards on January 4, 2021. See you next year!
The LiT Conversation is happening today! Join us l The LiT Conversation is happening today! Join us later as we celebrate these incredible Ladies in Tech who have been trailblazing their own industries with future-proof technology. Don’t miss this inspiring hour and register through the link in our bio.
Our LIT Conversation is tomorrow! Hear incredible Our LIT Conversation is tomorrow! Hear incredible stories from our LiT ladies Louise, Jacqui and Fiona as they share their journeys and learnings in the tech world. 

You can still register through the link in our bio!
3 more days before our LIT Conversation! Don't mis 3 more days before our LIT Conversation! Don't miss the chance to learn and be inspired by the stories of these amazing LiT ladies. 

Join the conversation and register for FREE through the link in our bio.
The uniqueness and strength of women shine most es The uniqueness and strength of women shine most especially in challenging situations. Women leaders have amazingly used their instincts to solve insurmountable problems, like battling the pandemic. The tech world also has its fair share of techblazing ladies who flourished in a space traditionally dominated by men.

Hear more from these ladies and how they maneuvered their businesses during this current crisis on our next LiT Conversations: Celebrating Ladies' Success in Tech (5 November) and stay tuned for updates on LiT Conversations: Celebrating Ladies' Success in Tech PH as "Pinays" take the stage (coming soon!)

Get LiTspirational stories, conversations and meet like-minded people by joining our community for free!
Some LiTspirational words to start the week right! Some LiTspirational words to start the week right! Let's see what Jacqui has to share as a Lady in Tech. 

As Marketing Director of Independent, an expert property company in Canberra, Jacqui used her instincts in addressing rising customer expectations — she knew they had to make some changes and boldly led her organisation's digital transformation journey.

Learn more about her story and other amazing LiT ladies on our next LiT Conversation on 5 November, 2:00 PM AEDT! Register for FREE through the link in our bio.
Ladies have taken the forefront in facing the chal Ladies have taken the forefront in facing the challenges of the global crisis, leading their nations, communities and organizations in battling the pandemic.

And so we wanted to highlight these amazing Ladies in Tech not just in Australia, but also in the Philippines! Join the SECOND LiT Conversations: Celebrating Ladies' Success in Tech on the 5th of November as we hear from our techblazing customers from Australia.
Stay tuned for updates as well on the upcoming PH LiT Conversation as "Pinays" take the stage and share their own stories in the Philippine tech world! 

Get LiTspirational stories, conversations and meet like-minded people by joining our community!
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