Data and analytics from the ExactTarget Marketing Cloud lets you:
- Create a unique user experience for every single customer, whether they’re interacting on the web, in email, through your mobile app or call center
- Observe and capture customer behavior across channels
- Ask the right questions to build a preference profile for every customer
- Visualize the data and make it actionable
- Trigger customer journeys based on behavior and segment that data to create targetted subscriber lists
See how it works:
Now, predicting the best offer, product or content for each individual customer is done automatically and in real-time. Deliver the most relevant customer experience with data and analytics from the Exact Target Marketing Cloud.