Onboard new Leads and Customers into your brand journey

The important part of any Customer Lifecycle is ensuring you are providing the right onboarding by welcoming them to your brand and showing them what to expect. This is when your customers are most engaged with your brand.

We’ve developed Welcome JourneyX™ that will allow your welcome journey to be created quickly so your customers are onboarded the right way. After the customer has completed the Lead form, a Welcome email will be sent, then a followup email with Preference Survey, and finally a Facebook Ad Campaign to reinforce your brand.

AFDigital Salesforce Marketing Cloud PowerOn


Journey Handbook
1:1 Welcome Journey
12 Month Roadmap


Below is a recommended basic package, but we can also tailor a specific package depending on your business needs.


  • Discovery Meeting
  • Blueprint
  • Design Review Meeting

Journey Set Up

  • 1 x Web Collect Form (4 Fields)
  • 1 x Email Journey
  • 3 step Customer Path
  • 1 x Marketing Cloud Connect
  • 1 x Contact Builder setup
  • 1 x Facebook Ad Campaign


  • Solution Verification Meeting
  • Admin Handover Meeting


  • 2 Hours Training


  • 12 Month Roadmap

Have one of our friendly staff contact you back with relevant information and pricing.

What can you expect

  1. Complete the questionnaire and checklist tasks
  2. Attend a Kick-Off and Discovery meeting
  3. Attend a Blueprint Review and Approval meeting
  4. We will configure Marketing Cloud Connect, build the web Collect form and then complete the Welcome Journey
  5. Attend a Solution Walkthrough meeting to validate the final build
  6. We will activate the journey and can get started
  7. Receive a Customer Journey Handbook that your team can use in their day to day jobs
  8. Attend a meeting to review your 12 month Customer Journey Roadmap
What can you expect from AFDigital


Some of our amazing clients we have helped build smarter customer journeys with.


Have one of our friendly staff contact you back with relevant information and pricing.